Overland Agency | Interactive Advertising Agency - Award Winning Web Development & Mobile Applications - What We Do - Our Method to Building Great Online Business Models

“The Overland Agency sat down and spent time, listened to the nature of the clients that we serve, what the products were, and what we gave to the market. But more important to me, listened to the vision of the leadership of our company and was able to take a look at creative and new approaches to our existing markets and the way to build on that vision.”

Mark Wysong
CEO, Dolphin Software, Inc

Our Method to Building Great Online Business Models

Comments 0 Recommend Updated 280d 16h ago

Driving action online requires proven business strategies—effective thinking and execution that compels web visitors to commit to a conversion path. Every client's website needs and goals are specific to them. To efficiently develop a website that meets all business needs it's necessary to follow a solid strategic, creative, and technical process:

Discovery: includes stakeholder and customer interviews and an in-depth analysis of industry research and data
User experience design (UXD)
Organic search optimization strategy
Online and brand recommendations/strategies
Creative development (design and messaging)
Build documentation (information architecture, wireframes, and functional specifications)
Content development (copy, images, rich media)
Engineering/programming
Quality assurance, test and debug
Launch of website, application or campaign
Ongoing analytics and reporting

For more information on our process register for our whitepaper on brand and web strategy.

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