Portland-OR-4/16/08- Leading interactive and branding firm the Overland Agency announces the launch of a new brand look and feel and complete website rebuild for Market Strategies International, defining the new image of one of the nation’s largest market research firms. The branding and website (www.marketstrategies.com), is built on the company’s position as thought leaders in research for such industries as healthcare, communications, energy, technology, and financial services.

Market Strategies International’s specific services include customer satisfaction measurement, market opportunity assessment, communications and survey research, and brand development and management. The 325-plus person consultant/research firm also serves governmental, social, and academic sectors. Market Strategies International is headquartered in Livonia, MI, and has offices in Portland, OR, Little Rock, AR, Atlanta, GA, New Providence, NJ and Hong Kong.

“It was a pleasure working with Market Strategies International,” said Arve Overland, CEO and executive creative director of the Overland Agency. “They compete with the big players in market research, and wanted the brand and website to be truly exceptional. They gave us a lot of leeway to be creative in the professional services space.”

About Market Strategies International

Market Strategies International was founded in 1989 by six market research professionals, and has since grown to hundreds of senior consultants, researchers, statisticians, and project managers, as well as 1300 part-time employees. Market Strategies International is among the largest market research firms in the world, according to Marketing News.

About the Overland Agency

The Overland Agency is an award-winning Portland, Oregon-based brand marketing and interactive agency with deep capabilities in web design and development that combines high-level strategic consulting with smart, passionate creative execution. The agency serves as an online integrated marketing partner: an ad agency, web development shop, search-optimization consultancy, and brand specialists within one company. Clients include adidas (OTC: ADDDF.PK), Aegon Insurance (NYSE:AEG), Dolphin Software, Extensis, Fila (NYSE:FLH), LightSPEED Technologies, Merix (NASDAQ:MERX), and Volt Information Sciences (NYSE:VOL). The agency also does pro bono work for such groups as the Oregon Council of Child and Adolescent Psychiatry.