Portland, OR --August 8, 2008-- Leading west-coast interactive and branding firm, the Overland Agency announces the launch of a new expanded, search optimized e-commerce website for Dapper Frog, www.dapperfrog.com, a major retailer of exceptional home décor and art for the home and office, headquartered in Pacific City, Oregon. The new site sells thousands of hand-selected, high-quality items globally.

“My aim was to build an easy-to-use website that is unique among home décor and home-art sellers on the Internet, just as our Oregon-based brick-and-mortar galleries stand out from the pack,” said John McDonnell, CEO of the Dapper Frog. “I chose Overland for their creativity, strategies, organic and paid search capabilities and design and engineering expertise.”

The new website has a clean design which highlights the products, and is intuitive and easy-to-navigate, enabling web users to search items by artist or by product type, while clearly illustrating product benefits. Additionally, the site offers extras such as artist bios and information on the techniques they use for producing their work.  The new and expanded site contains more than 7,000 different products — from decorative plates and teaware, to furniture, collectibles, and exquisitely crafted and artist-made home art pieces — ranging in price from $10 to $10,000.  

About The Dapper Frog
The Dapper Frog provides high quality art, home, décor and lifestyle products through its Oregon chain of retail galleries and worldwide through its web presence at www.dapperfrog.com. Dapper Frog galleries, founded in 2005, have locations at the Shops at Salishan, in Gleneden Beach, in Dundee (next to the Ponzi Wine Bar), in Pacific City and in Nye Beach (in the Newport area).

About The Overland Agency
The Overland Agency is an award-winning Portland, Oregon-based brand marketing and interactive agency with deep capabilities in web design and development that combines high-level strategic consulting with smart, passionate creative execution. The agency serves as an online integrated marketing partner: an ad agency, web development shop, search-optimization consultancy, and brand specialists within one company. Clients include adidas (OTC: ADDDF.PK), Aegon Insurance (NYSE:AEG), Dolphin Software, Extensis, Fila (NYSE:FLH), LightSPEED Technologies, Merix (NASDAQ:MERX), and Volt Information Sciences (NYSE:VOL). The agency also does pro bono work for such groups as the Oregon Council of Child and Adolescent Psychiatry.