Arve Web 2008 b

"Our key to achieving success for our clients online is in finding the right people and create a work atmosphere for them to succeed and a culture where creatives, engineers, and analysts can work and excel together."

Arve Overland, CEO and Executive Creative Director

A Four-Step Process for Brand and Web Strategy Development

This whitepaper will show you our proven process for developing and strengthening your brand strategy and online business model.

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10 Steps to Achieving Higher Organic Rank

In this whitepaper are 10 useful ways the Overland Agency recommends to optimize your search positioning.

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12 Tips to Increase Paid Search Conversion (PPC)

This whitepaper provides a foundational understanding of paid search marketing, or pay per click advertising (PPC), in helping to achieve business goals.

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Website Framework and Integrated Content Management System (CMS)

Overland Agency has developed a powerful website framework and Content Management System (CMS) that we use as the core infrastructure for many of our clients' websites, social networks, and ecommerce solutions.

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Brand Strategy, Creative, Technology and Service
The Overland Agency is a true strategic, creative and technology partner for companies needing brand, web development, web and mobile applications, social media, search, and display marketing solutions. Our role as a high-level interactive partner is reflected in our work for our 2010 client stable, with no fewer than four in the Fortune 1,000. While we proudly serve brands from around our home base of creative and technology driven Portland, OR, more than half of our client base consists of globally recognized industry leaders headquartered throughout the United States and Europe, and our accounts services group has developed great methods and processes using available technology for long distance partnering mixed with face-to-face meetings when needed.



We love our work and have a dedicated team with deep capabilities in branding, user experience design (UXD), creative content generation, online marketing strategies including social media marketing (SMM) and online campaigning, web design and animation, web site development, web applications and mobile appliactions.

We help you with what is most important in tough business times:
  • Customer acquisition, satisfaction and retention
  • Marketing ROI
  • Brand loyalty
We develop brand strategies incorporating:
  • Custom websites (public and password protected)
  • Ecommerce solutions (shopping carts, customer and store management solutions)
  • iPhone and Android mobile applications and content management solutions
  • Social Media Marketing (SMM)
  • Online marketing and advertising campaigns
  • Search engine marketing (SEM) including organic and paid search strategies
  • Customer relationship strategies including social networking
  • Online channel partner strategies and communications
  • Direct-to-consumer marketing solutions
  • Email permission-based marketing
  • Blogs and forums
Our clients (alphabetically) include adidas, Burgerville, IHS Dolphin Software, LAIKA, Lightspeed Technologies, Mutual of Omaha, RAI (Italian Television Network), Stash Tea, Volt Information Sciences, and (pro-bono) the Oregon Council of Child and Adolescent Psychiatry.