Follow Us on Twitter Friend Us on Facebook Connect to Us on LinkedIn View Us on YouTube    Contact Us
WorkWhat We DoClientsTeam & CultureResourcesNewsAbout

CREATING BETTER WEB &

MOBILE BUSINESS MODELS


The Overland Agency is a creative and technology partner for smart companies needing brand, web development and online marketing. While we serve brands near our offices in dynamic Portland, OR, the majority of our clients are industry leaders headquartered throughout the United States and Europe.

We love our work and have dedicated teams with deep capabilities in branding, user experience design (UXD), creative content generation, online and social media marketing and campaigning, web design and animation, mobile and web applications, web development and engineering.





Please upgrade your flash player. Click here.

Branding

Discovery, Planning & Branding
— Online/social media brand strategy
— Mobile applications strategy
— Build new brands
— Re-align and focus brands
— Brand and product positioning
— Design and visual language
— Digital brand identity
Web Development

Websites & Online Business Models
— User Experience Design (UXD)
— Ecommerce solutions
— iPhone/Mobile/Facebook Applications
— Microsites and campaign websites
— Social networks, blogs, and forums
— Web Apps, intranets, and extranets
— Design, animation, audio/video
Online Marketing

Complete Online Media & Search Plans
— Creative strategy, design & animation
— Social Media Marketing
— Online media campaign strategy
— Search engine marketing (SEO/PPC)
— Online display campaigns
— B2B and B2C lead generation
— Analytics and metrics consulting

News & Events

6.17.09 Portland Ad Federation Battle of the bands Facebook Page

5.29.09 Overland Agency Developing Groundbreaking iPhone App
More

5.27.09 Overland Wins Two Communicator Awards
More

5.6.09 Overland Welcomes Senior Technical Project and Office Managers
More

5.1.09 Overland to Create Ecommerce Website for Stash Tea
More

4.7.09 Job Opening for Technical Project Manager/Interactive Producer
Position Filled

2.6.09 Overland Launches New Housing Research Center Website
More

1.22.09 Overland Digital Agency adds Senior Designer and Engineer
More

Enjoy our photo essay
TODAY IN PORTLAND

12.16.08 Overland Agency Continues Growth; Adds Four New Clients
More

11.12.08 Job opening for Art Director
Position Filled

11.12.08 Job opening for web developer/software engineer
Position Filled

10.16.08 Overland wins W3 award for client's website, Alta Planning and Design
More

10.3.08 Job Opening for Senior Interactive Designer
Position Filled

9.18.08 Overland Agency Claims 3 WebAwards
More

8.8.08 Overland Agency Wins 3rd Communicator Award
More

8.8.08 Dapper Frog Launches Major New E-Commerce Website
More

7.21.08 Overland Agency Receives 2008 "Best of Portland" Award
More

7.21.08 Overland Agency Writing Column in PDX Business Journal
More

6.11.08 Overland Agency Wins 2 International Communicator Awards
More

5.8.08 New Website for Alternative Transportation
More

4.16.08 Market Strategies International Launches New Brand and Website
More

3.10.08 Job Opening for Freelance Software Engineer/Web Developer
More

1.25.08 Overland Agency Continues Hot Streak with 2 Interactive Media Awards
More

To view our archive of older press releases please visit our newsroom

Online Resources

Mastering Social Media Marketing
By Greg Tozian and Josh Patrice
Twitter, Facebook, YouTube, LinkedIn and blogs are hot, and Overland reveals the six categories and 10 benefits of SMM.
Register for Whitepaper

10 Steps to Improve Search Rank
By Arve Overland and Leo Chung
In this in-depth whitepaper, we discuss prudent and ethical ways to improve your organic search ranking. 
Register for Whitepaper 

Brand and Web Strategy Development
By Arve Øverland
Proven process for developing and strengthening your brand strategy and online results.
Register for Whitepaper 

12 Tips to Increase Paid Search Conversion (PPC)
By Leo Chung and Josh Patrice
Foundational understanding of paid search marketing in helping to achieve business goals. The authors discuss 12 actionable tips that you can apply today to improve performance.
Register for Whitepaper

Email Marketing Best Practices
By Arve Overland and Leo Chung
Best practices for deploying successful email campaigns, including improving your open and click-through rates, leveraging targeting and segmentation, incorporating analysis for on-going refinement, and how to adhere to the CAN-SPAM act.
Register for Whitepaper

Website Framework and CMS - Application Note
Overland's powerful website framework includes a flexible user interface as well as an easy-to-use full featured Content Management System (CMS), ecommerce and blog.
Download Application Note

Recent Creative Awards

2009 Communicator Awards (international)
Leading international awards program honoring creative excellence for Communications Professionals. The Award of distinction is presented for projects that exceed industry standards in quality and achievement.

Awards of Distinction for:
  • Green/Eco-Friendly Website, Cold Climate Housing Research Center
  • Transportation Website, Alta Planning and Design

2008 Davey Awards (international)
The annual awards honors the creative achievements of smaller companies worldwide. Judged by International Academy of the Visual Arts.

Silver Award for:
  • Consumer Products/Services, Dapper Frog Ecommerce Website

2008 W3 Awards (international)
The W3 Awards are judged by members of the elite International Academy of the Visual Arts.
Number of entries: 2,700+

Silver Award for:
  • Transportation Website, Alta Planning and Design

2008 WebAwards (international)
Given by the Web Marketing Association to recognize exceptional design and functionality for websites.
Number of entries: Thousands from more than 40 countries

Standard of Excellence for:
  • Home Building Website, Legend Homes
  • Non Profit Website, Mt. Hood Habitat for Humanity
  • Transportation Website, Alta Planning and Design

2008 Communicator Awards(international)
Leading international awards program honoring creative excellence for Communications Professionals. The Award of Excellence is given to those entries whose ability to communicate puts them among the best in the field.

Awards of Excellence for:
  • Sports Website, Verdero Baseball
  • Sports Website, Soloflex

Award of Distinction for:
  • Health and Wellness Flash Demo, Welch Allyn

2008 Interactive Media Awards(international)
Recognizing the highest standards of excellence in website design and development.

Outstanding Achievement for:
  • Computer Software Website, Dolphin Safe Source
  • Non-profit Website, Mt. Hood Habitat for Humanity

Click here to view all our awards for web design and online marketing

Client Case Studies

Ecommerce Retail
When The Dapper Frog, a high-end home decór retailer, contacted Overland Agency their website had unacceptably low organic search visibility and visitor-to sales-conversion numbers.
Read Case Study

Search Engine Marketing
Life Insurance Company wanted to launch an online campaign to drive traffic to their product websites and increase the number of policies sold online.
Read Case Study

Rich Media Campaign
Direct online retailer and manufacturer of speakers needed great creative to compete with big-box retailers.
Read Case Study

Product Positioning
Leading software company with a failing product needed to reintroduce and position it to its target audiences through online channels.
Read Case Study

Brand Tool Kit Intranet
Internationally leading fitness footwear and apparel manufacturer needed an intranet on which employees and vendor-partners could access the latest Corporate Identity resources and brand guidelines.
Read Case Study

Online Channel Partner Strategies
The world’s leading audio test and measurement company with channel partners in 35 countries. Our challenge was to develop a knowledge brand strategy, build a new dynamic web presence that would generate leads, mature and distribute those leads, and strengthen the brand relationship with channel partner resellers and end customers.
Read Case Study

eCommerce, Financial Services
An $11-billion Dutch insurance company needed a strategy to raise conversion rates for life insurance among North American consumers.
Read Case Study

Video and Animation
Due in part to the emergence of Internet advertising, this brand had taken a backseat to other market-dominating brands. They needed to successfully re-awaken the brand and make it sexy again—online.
Read Case Study

Interactive Storytelling
Our client, the sponsor of blind athlete Rachael Scdoris, wanted to create an inspirational story of living life to the fullest with a website that attracted a worldwide audience by charting her progress on her daunting journey.
Read Case Study

Online Demo
A network solutions company was looking for an innovative way to showcase the depth and benefits of their suite of network solutions, and at the same time, enhance their brand against larger network competitors.
Read Case Study

Branding
A company’s new service brand needed to reach a whole new audience.
Read Case Study
Copyright ©2001-2009 Overland Agency, Inc. An interactive agency for branding, web design and development, web and mobile/iPhone applications,
search engine marketing, social media marketing and online advertising.

Portland, Oregon (503) 963-8501 | Blog | Sitemap | Privacy Policy | Terms of Use | View mobile website

CREATING BETTER WEB &

MOBILE BUSINESS MODELS

The Overland Agency is a creative and technology partner for smart companies needing brand, web development and online marketing. While we serve brands near our offices in dynamic Portland, OR, the majority of our clients are industry leaders headquartered throughout the United States and Europe.

We love our work and have dedicated teams with deep capabilities in branding, user experience design (UXD), creative content generation, online and social media marketing and campaigning, web design and animation, mobile and web applications, web development and engineering.